Alexa Bliss has signed with Prototype Talent Agency for representation in all areas, leaving Paradigm Talent Agency a little over a year after joining that firm. Deadline first reported the switch on Friday.
Bliss, born Lexi Kaufman, joined Paradigm in February 2025 in the weeks following her surprise return at that year’s Royal Rumble. Prototype is a boutique agency launched in late 2022 by veteran talent agent Brian Wittenstein.
Bliss will continue to be represented by Leverage Management and by Hinshaw Law.
A five-time WWE Women’s Champion and two-time WWE Women’s Tag Team Champion, Bliss returned to full-time competition in early 2025 after nearly two years away and now appears on SmackDown.
She is booked for this weekend’s Saturday Night’s Main Event in Fort Wayne, Indiana, teaming with WWE Women’s Champion Rhea Ripley and Charlotte Flair against Jade Cargill, Michin, and B-Fab in a six-woman tag team match.
The agency change reflects how much work Bliss has lined up outside the ring. She voices Obiguro in Netflix’s Sakamoto Days and Maki Ueda in the streamer’s The Queen of Villains, while her live-action credits include The Masked Singer, Carpool Karaoke, Punky Brewster, and Total Divas.
Bliss has also moved into music with her husband, musician Ryan Cabrera. The couple recently released the single “I’m Just Drunk,” which Deadline reports drew more than seven million Instagram views in its opening week.